top of page

CAC Payback Period Explained
Learn how to calculate your customer acquisition cost (CAC) ratio so you can measure the effectiveness of your sales and marketing efforts.
Jan 9, 20244 min read


What Are Warrants and Are They Good For Startups?
We answer frequently asked questions about stock warrants, a common feature of venture debt deals with startups.
Jan 4, 20246 min read


The Australia Summit. Year Two.
Hot on the tail of our 3rd Annual U.S. Summit, we are thrilled to share the highlights of our 2nd Australian Summit in Melbourne.
Nov 15, 20233 min read


SaaS ARR: What It Is and How It's Calculated
Learn best practices for calculating annual recurring revenue (ARR), a critical metric for SaaS businesses.
Oct 27, 20234 min read


The Lighter Summit Returns. Year Three!
Our Summit offers founders dedicated space and time to effortlessly expand their networks and to tap into the Lighter Community brain trust.
Oct 24, 20235 min read


How to Define and Build Your Startup's Company Culture
Here are three tips for shaping a startup culture that ensures your team can reach its goals without falling apart in tough times.
Oct 12, 20234 min read


Lighter Capital's Semiannual Company Offsite: Learning, Laughter, and Unforgettable Moments
At Lighter Capital, we understand that a strong, cohesive team is at the heart of our success.
Sep 29, 20233 min read


SaaS EBITDA Margins and The Rule of 40
What is a good EBITDA margin for a SaaS startup, and what does the Rule of 40 tell you about your business? Get the answers here.
Sep 28, 20235 min read


Good Debt vs. Bad Debt: Know the Difference to Fund Your Startup Wisely
We’ve seen how debt can help and hurt a young startup. Learn how to recognize and avoid bad debt that could sink your startup.
Sep 26, 20236 min read


What Is Revenue-Based Financing and How Does It Work?
Our guide to revenue-based financing explores pros, cons, use cases, funding requirements & more. Find out if RBF is right for your startup.
Sep 9, 202311 min read

Is the Startup ‘Cultural Chasm’ Real?
As startups grow and age, employee satisfaction becomes a problem more often than not. Here's how to buck that trend.
Sep 9, 20234 min read


SaaS Gross Margins and How to Increase Yours
What's a good gross margin for SaaS startups? Compare yours to SaaS industry benchmarks and learn how to increase your profit margin.
Sep 1, 20234 min read


How to Calculate EBITDA Margin and What It Says About Your Financial Health
What is EBITDA margin, how is it calculated, and what does it tell you? Learn about this popular, alternative measure of profitability.
Aug 31, 20234 min read


Accounting for Cost of Goods Sold (COGS) in SaaS
SaaS startup financials often report cost of goods sold wrong, or don't account for it at all! Here's how to get it right.
Aug 30, 20235 min read


Gross Margin vs. Net Margin: Two Startup Profitability Calculations
How are gross profit margin and net profit margin different? Learn how to calculate each of them and why healthy margins are important.
Aug 30, 20235 min read


Tech Startup Survival Guide: Raising Cash When Funding Dries Up
Lighter Capital’s step-by-step survival guide helps tech startups navigate cash flow and funding to keep growing in a shaky economy.
Aug 17, 20235 min read


5 Ways to Reduce Customer Churn for Your SaaS Startup
Customer churn is a key metric for assessing the health of a SaaS business. Theses strategies can help you reduce and minimize churn.
Aug 17, 20234 min read


How to Calculate Your SaaS Startup's Customer Churn Rate
Calculate your customer churn rate (CCR) to understand if your customers are happy and you're meeting their needs. We show you how.
Aug 12, 20232 min read


The Bootstrapped Startup’s Guide to Debt Financing
If you’re looking for an alternative to venture capital to grow your startup, our debt financing guide is a great place to start!
Aug 11, 202310 min read


How to Increase Your Tech Startup's Valuation
There are good reasons to increase your SaaS startup's valuation! Learn different ways to drive a higher valuation for your business.
Aug 10, 20237 min read
bottom of page