What Is Scaling in Business, and How Is It Different from Growth?
Many people use the words growth and scaling in business interchangeably, but there's a crucial difference. We explain.
top of page
Nov 66 min read
Customer Acquisition vs. Retention: Which Is More Important for SaaS Startups?
Many new entrepreneurs believe customer acquisition is the key driver of revenue grow, but they aren't entirely right.
Oct 242 min read
5 Tips for Managing Debt at a Growing Startup
Debt can be a powerful asset for fueling growth. Though acquiring and managing debt can be a risky endeavor. Learn to manage debt wisely.
Oct 178 min read
9 Customer Success Metrics for Growing SaaS Startups
Explore the SaaS customer success metrics that can help your startup move from one growth stage to the next.
Oct 97 min read
The SaaS Startup's Guide to Cohort Analysis
Cohort analysis can provide answers to critical questions that guide effective SaaS growth strategies. Here's how to do them.
Sep 265 min read
SaaS Financing Options to Fund Your Startup in 2025
Don't let opportunities pass you by! Check out these SaaS-friendly funding solutions to extend your runway and help your startup grow.
Sep 264 min read
Benefits to Securing Funding Prior to the End of the Year
Growing startups need capital to maintain growth and cash runway. Here are 3 reasons founders look to secure funding before the new year.
Sep 103 min read
How to Prep Your Startup's Financial Documents for Investors
You’ll need to present your financials to prospective investors to get funding for your startup. Here's how to prepare.
Sep 96 min read
How to Calculate and Improve SaaS Revenue Churn
Smart strategic decisions require knowing how much revenue your customers are bringing in, and more importantly, how much is churning out.
Aug 233 min read
How to Analyze SaaS Churn: Revenue vs. Customer Churn Rates
The difference between customer and revenue churn is what your business is losing: customers or cash. Learn to analyze these SaaS metrics.
Aug 138 min read
What Is Customer Research and Why Is It Important for Startups?
Everything you need to know about customer research and the methods for conducting it at a SaaS startup.
Aug 67 min read
B2B SaaS Startup Benchmarking 2020-2023
Explore the latest SaaS benchmarking trends. We analyze private B2B SaaS startup revenue growth rates, salary costs, churn, and more.
Aug 57 min read
The SaaS Startup's Guide to Cash Flow Forecasting
Want make smarter decisions and secure your financial future? Master cash flow forecasting for your SaaS startup.
Jul 172 min read
Why You Should Attend SaaStr Annual
Lighter Capital is excited to be attending SaaStr Annual conference again. Here's why you should join us!
Jul 119 min read
Cash Flow Basics for SaaS Startups
Learn how to manage cash flow for your SaaS startup with our comprehensive guide that covers all the cash flow fundamentals.
Jul 103 min read
How to Improve SaaS Cash Flow
Learn strategies for improving cash flow in your growing SaaS business and circumnavigate the challenges of startup funding.
Jun 203 min read
Keeping Seniors With Dementia Safely Connected by Phone
72% of all elder financial exploitation comes from calls from legit people that seniors know. teleCalm protects them & their families.
Jun 204 min read
What Is A Personal Guarantee On A Business Loan?
Don't risk your life's savings for a startup business loan! Learn about personal guarantees, and whether or not you have to agree to them.
Jun 107 min read
When and How Often to Increase SaaS Prices
Raising SaaS prices is the most effective way to increase revenue. When do you raise them and how do you do it? We've got answers.
Jun 105 min read
How to Calculate Customer Acquisition Cost (CAC) for SaaS
We explain SaaS CAC and how you can optimize it to grow a healthy, sustainable startup that's ready to scale.
APPLY NOW
bottom of page