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What is Scaling in Business

What Is Scaling in Business and How Is It Different Than Business Growth?

Scaling in business means adding revenue at a faster rate than taking on new costs, but what is scaling in business and how is it different than business growth?

why do most SaaS startups fail

Why Do Most SaaS Startups Fail?

The failure rate for SaaS startups is high. We take a look at the main reasons why so many SaaS startups fail and what you can do to avoid following in their footsteps.

SaaS Prices

When and How Often to Raise SaaS Prices

Raising SaaS prices is the most effective way to increase revenue, but for startups, which depend on customers sticking around, the prospect can be daunting.

Annual Subscriptions

Why and How to Pursue Annual Subscriptions with Upfront Payments

The annual subscription model with upfront payments is a good way for SaaS businesses to reduce customer churn, increase customer retention rates and achieve long-term success, but there are pitfalls and drawbacks to this approach.

Price Localization Strategy SaaS Startups

Price Localization Strategy: What Global SaaS Startups Need to Know

Price localization is the practice of setting appropriate prices for different geographic regions, but doing so requires an effective price localization strategy.

Freemium Pricing Model for SaaS

SaaS Pricing: When to Use a Freemium Model

A freemium model for attracting new customers can be a good match for SaaS businesses. If your infrastructure can handle the load, you may be well positioned to use a freemium offering to drive sales. These FAQs will help you decide if the freemium model is right for your SaaS business.

SaaS Customer Retention

Is SaaS Customer Retention More Important Than Acquisition?

The benefits of good customer retention are too good to ignore, yet most SaaS companies still focus on customer acquisition. But is acquisition really as important as retention?

Enterprise Sales

What is Enterprise Sales and Why is it Important for Your Business?

The enterprise sales model can be a game changer for your SaaS company in terms of growth and revenue, but is your product ready for it?