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how to hire sales reps

How to Hire Sales Reps for a Startup and Ensure Their Success

If you are doing research on how to hire sales reps for a startup, these are some of the top questions and considerations that are probably on your mind.

How to Email the Press and Get Your Story in the News

How to Email the Press and Get Your Story in the News

Want to email the press and get your story in the news? To maximize your chances of press coverage, you must approach things carefully. Here's how to do it.

Local Backups

Protect Important Business Files and Recover Older Versions with Local Backups

There are various scenarios that can seriously negatively impact your business if you don’t have readily available backups. You can protect your important business files with local backups. Here's how to do this on a Mac or Windows computer.

Prepare for Fundraising

How to Mentally Prepare for Fundraising

Next to deciding to start a business of your own, how you will fund its growth might be the biggest financial decision you will make. With that in mind, here are a few pointers to help you mentally prepare for the fundraising journey that lies ahead.

How to Chart a Path to Profitability for Investors

Key SaaS Metrics for Investors: Customer Acquisition Cost (CAC) & Customer Lifetime Value (CLTV)

Profitability is not the be-all and end-all for SaaS startups. Still, investors will want to see a path to profitability and there are two growth metrics you should focus on. Here's how you chart that path.

How to Establish Product-Market Fit

How to Establish Product-Market Fit: SaaS Growth Metrics to Focus On

In this article, you’ll learn how to establish product-market fit and why it matters. We’ll show you how to calculate and track two key SaaS growth metrics that validate product-market fit, which investors use to determine whether your business is a good investment.

Why Your Startup Should Use Two-Factor Authentication (And How to Enable it)

Why Your Startup Should Use Two-Factor Authentication (And How to Enable it)

For just about any kind of business, one of your most valuable assets is your data. While there is no 100 percent foolproof way to protect your data, the one thing you need to do is use two-factor authentication to protect your accounts.

Defining and Building Your Company Culture: 3 Keys to Success

How to Define and Build Your Company Culture: 3 Keys to Success

For successful entrepreneurs, it pays to think through your company culture early on — and choose your team wisely. Here are 3 tips for shaping a culture that ensures your dream team is poised to reach its goals — and won’t fall apart during times of crisis.