Explore 2025 SaaS benchmarks and see how they compare to 2024. We analyze private B2B SaaS startup revenue growth rates, salary costs, churn, and more. We also break down the data by ARR and vertical.

Convertible notes are a popular funding tool because they’re fast, flexible, and keep your startup moving when traction is building but valuation debates feel premature. Here’s a founder-friendly guide to the most common questions about convertible notes.

We field a lot of questions from SaaS founders about raising convertible and priced equity rounds in their early stages. We’re here to help you answer the most frequently asked question.

When your startup is fresh out of the garage with little more than a pitch deck and a dream, valuing your company can feel like signing up to run a marathon without any preparation. That’s why convertible debt remains popular among early-stage startups and investors

The SaaS market in 2025 is a different beast than it was even three years ago, and it’s raised the bar significantly for SaaS entrepreneurs. Capital is more expensive, investors are more selective, fundraising rounds are smaller, AI can’t be an afterthought, and proof of capital efficiency is required.

SaaS isn't dead; it's evolving, supercharged by AI. To thrive, businesses must embrace four key principles.

Startup founders are some of the hardest-working people on the planet. But even hyper-caffeinated bootstrappers trying to eke out every bit of growth from every dollar earned need a break. So why aren't more founders taking much-needed time off?

Our guide to revenue-based financing explores pros, cons, use cases, funding requirements & more. Find out if RBF is right for your startup.

For SaaS founders, especially those balancing growth and capital efficiency, VC 3.0 presents both challenges and abundant opportunities. Find out what VC 3.0 is, how fundraising has changed, and what founders need to know to adapt and succeed.

Like financial nitroglycerin—powerful, fast, and volatile—short-term financing solutions may get your startup through a cash crunch, but they can easily trap you in a cycle of expensive debt. A recent SBA rule change (effective June 2025) closes off a major escape route startups once had for MCA loans and factoring debt. What can founders do now to offload expensive debt and keep growing?

Explore the latest AI startup funding and investment trends, and learn alternative capital raising strategies for early-stage startups.

We walk you through everything you need to know to grow your SaaS business from idea to $50 million in annual revenue. Between building your product, your internal processes and your startup team, there are a lot of moving parts to manage to keep the business moving in the right direction. Here's what to do to complete the journey in 3 stages.

"Growth at all costs" is no longer the mantra in tech. Today, the real winners achieve sustainable growth. If you're running a SaaS or subscription-based business, you live and die by retaining and expanding customer accounts. Without a good measure of how your core business is expanding and contracting, your startup could find itself in serious financial trouble you didn't expect.

2024 marked a record-breaking year for U.S. venture debt deals, which reached $53.3 billion in investments. According to PitchBook’s NVCA Venture Monitor, the dramatic increase in venture debt funding—up 94% from 2023—was driven by evolving venture capital (VC) dynamics.

Every entrepreneur needs one thing to build their startup from idea to successful exit: money. Without a growth capital roadmap, founders on the startup journey face twists, turns, detours, and even a potential dead-end. What many don’t anticipate is the toll that repeated fundraising rounds can take on them and the business. Don’t end up like so many founders who wish they had known.

Bootstrapping a startup and building a sustainable business not only requires disciplined cash flow management but also careful management of expenses—you have to be laser-focused on where every dollar goes. Financial flexibility is a luxury that bootstrappers often don’t have. A little extra cash can go a long way. Is debt right for you?

When you’re just beginning to build your startup, funding options are limited. Traditional banks won’t talk to you. VCs want to see traction; and angels want to see a great MVP. Debt financing isn't an option yet, because you don’t have revenue. And on the off chance that you can pique the interest of investors at this early stage, you’ll give up a large chunk of equity for their money. So what are your options?

Short-term financing—a loan that's paid back in 12 months or less—often attracts startup founders looking for lower capital costs and quick access to cash, but those benefits can fade quickly if the loan terms don’t line up with what the business needs. How do you know if short-term debt can help your SaaS business grow without adding unnecessary risk and costs? Start here.

3rd annual Australian Lighter Summit, a full-day gathering for CEOs, founders, startup leaders to connect, learn and collaborate.

We hosted our 4th annual Lighter Summit in Boulder, CO. We brought together CEOs, founders, startup leaders to connect, learn, & collaborate

Two of entrepreneurs’ favorite topics are growing and scaling a business. The words are thrown around a lot, and the enthusiasm with which they’re used often exceeds the accuracy. Many people use the words growth and scaling in business interchangeably, but there's a crucial difference. We explain.

Many new entrepreneurs believe customer acquisition is the key driver of revenue growth, but they aren't entirely right. Retaining customers is equally, if not more important than customer acquisition, especially when you don't have many to lose! Which should you focus on?

As SaaS startups strive to win market share, debt can be a powerful asset for fueling growth. Though acquiring and managing debt can be a risky endeavor, structured planning and tracking goes a long way to help founders minimize those risks. Learn to manage startup debt wisely and maintain fiscal stability.

Sometimes it feels like there is an overwhelming number of metrics you should be tracking for your SaaS startup. They all have their place, but customer success metrics provide some of the most actionable insights for building successful SaaS products. Explore the SaaS customer success metrics that can help your startup move from one growth stage to the next.